Media Training

Spokespersons, executives, managers, heads of communication offices, elected officials, candidates, and representatives at all levels of government—we equip them with the best possible tools to confidently face the media and the public...

[ How communication functions when it must pass through the media filter before reaching the public. Understanding how journalists operate, comprehending the audience, mastering the preparation for oral communication, and crafting the message effectively… ]

[ We teach spokespersons to respond to media questions with clarity, confidence, and credibility so that journalists retain positive key messages in their reports... ]

[ We train communication staff to highlight the organization they represent to the media, the public, and various target audiences... ]

[ We explain to leaders how to anticipate a crisis and how to respond quickly to the concerns of the press and the public while strengthening the good reputation of their organization... ]

Our seminars and online courses teach you how to prepare effectively, ensuring that the information YOU choose makes it to the headlines of the day's news bulletins, websites, or the next day's newspapers.

We have trained hundreds of spokespersons - business leaders; communications officers; public persons; scientific researchers; technical experts - in media relations and risk communication.

You can take the courses online by subscribing. Once you’ve subscribed, simply log in to access the courses you’ve selected.

Once the contact has been established, and the type of training chosen, we usually take care of the rest. If it is group sessions...

You will find here a bit of theory about communication, rhetoric, the art of argumentation, etc. Mostly external resources.

"Preparation of an interview". Scan and add as a home screen bookmark on your mobile phone (a gift to thank you for browsing our site). Do not hesitate to forward...

Complete list of courses (En & Fr) with hyperlinks - accessible according to your subscription.